Reputation Management is a how-to guide for students and professionals, as well as CEOs and other business leaders. It rests on the premise that reputation can be measured, monitored, and managed. Organized by corporate communication units including media relations, employee communication, government relations, and investor relations, the book provides a field-tested guide to corporate reputation problems such as leaked memos, unfair treatment by the press, and negative rumors, and focuses on practical solutions. Each chapter is fleshed out with the real-world experience of the authors and contributors, who come from a wide range of professional corporate communication backgrounds. Updates to the third edition include: Global content has been incorporated and expanded throughout the book, rather than being restricted to only one chapter. Opening vignettes, examples, and case studies have been updated in each chapter. Additional case studies and examples with an international focus have been added.
Basic Science for the MRCS
This book is a concise revision guide to the core basic sciences – anatomy, physiology and pathology – which comprise the essential knowledge required by the trainee entering the specialty of surgery. It has been written in a style to facilitate easy learning of the essential facts, with indications of both their clinical relevance and importance. This book concentrates on those topics which tend to be recurring examination themes for initial surgical training. It will be an invaluable resource for the basic surgical trainee studying for the Intercollegiate MRCS examination, as well as proving useful for those in higher surgical training and for the surgically inclined, well-motivated student. The book covers in one volume all the essentials of the basic sciences – anatomy, physiology and pathology - to aid the candidate for the MRCS examination. In covering the applied basic science the books explains the application and clinical relevance of the three sciences The text is written in an appropriate ‘bullet-point’ style to allow easy reading and rapid exam preparation The contents concentrate on the recurring common themes of the examination, thus helping direct appropriate learning and focussing on the specific impoartnta areas of knowledge The book is illustrated with line drawings which are clearly annotated to aid learning. In this Second Edition, chapters have been updated and sections expanded to cover topics which are particularly relevant to examinations. The microbiology chapter has been rewritten, and the section on skin healing has also been extensively rewritten to include a section on burns, skin grafting and the anatomy of flaps. Each chapter has new OSCE scenario questions added to bring together the basic science and its clinical application in OSCE examinations.
The Story of World War One
It began 100 years ago. They said it would be over by Christmas. They were wrong! Read about the tanks and trenches, bombs and battlefields that make up the chilling story of World War One. Did you know that German Zeppelins were made from cow intestines, the same material as sausage skins, so sausages were banned in Germany? Or that the fighting was stopped on Christmas Day 1914, so that German and British soldiers could play football in no man's land? Discover these facts, and so much more, in this fascinating book. Richard Brassey, author of the successful THE STORY OF THE OLYMPICS, brings World War One to life in this unique take on the history and events of one of the 20th century's most important episodes. Full of wonderful, full-colour illustrations and interesting stories, this is a timely addition to existing books on the subject that will interest even the most reluctant readers.
Family Friends 2e 5 Workbook
Helen Casey A été écrit sous une forme ou une autre pendant la plus grande partie de sa vie. Vous pouvez trouver autant d'inspiration de Family Friends 2e 5 Workbook Aussi informatif et amusant. Cliquez sur le bouton TÉLÉCHARGER ou Lire en ligne pour obtenir gratuitement le livre de titre $ gratuitement.
Family and Friends 4 Workbook
Naomi Simmons A été écrit sous une forme ou une autre pendant la plus grande partie de sa vie. Vous pouvez trouver autant d'inspiration de Family and Friends 4 Workbook Aussi informatif et amusant. Cliquez sur le bouton TÉLÉCHARGER ou Lire en ligne pour obtenir gratuitement le livre de titre $ gratuitement.